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META BEGIN TESTING NFT’s ON INSTA STORIES TO BRING NEW OPTIONS FOR NFT

META BEGIN TESTING NFT’s ON INSTA STORIES TO BRING NEW OPTIONS FOR NFT 

The Instagram parent company, Meta, announced Wednesday that it will begin testing the NFTs on Instagram Stories using its augmented reality platform Spark AR.


Chief executive Mark Zuckerberg said of the news, "We are expanding our testing so that more creators around the world can showcase their NFTs on Instagram." The company also said in the announcement, "Creators and collectors will be able to share their digital collections across Facebook and Instagram after we begin releasing this feature on Facebook with selected American creators over time."


Zuckerberg also confirmed that Facebook has been set up to support future NFTs:


“We will be bringing this feature to Facebook and soon - starting with a small group of American creators - so people can post messages on Instagram and Facebook. We will also be exploring NFTs on Instagram news via SparkAR soon. "

In May, Meta released a digital collection described by the company as "a brand new way for consumers and creators to share NFT content on Instagram."


Earlier this week, Meta also announced that it would partner with other technology companies to build a Metaverse-level organization. The team aims to build the next version of the web and develop shared ethics for Web3 and Metaverse. Some of the companies that have joined the program include Adobe, Epic Games, Microsoft, Nvidia and Qualcomm; Apple was significantly short of pocket.


Meta is not the only company that wants to integrate NFTs. It followed the social media rival Twitter, which brought the NFTs to its place in January. NFT Support for Twitter has allowed users to link Ethereum-based wallets to their accounts and display their NFT art as profile pictures. EBay recently acquired Ethereum-based NFT marketplace, KnownOrigin, expanding its reach to Web3. Even existing DeFi companies such as Uniswap are starting to enter NFT and metaverse markets with their recent acquisition of NFT aggregator Genie.

Source: cointelegraph




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